Our story

The digital advertising landscape is broken. Advertisers lose billions to fraud, low-quality engagement, and inefficient targeting. Publishers struggle to monetize their content fairly. Users are bombarded with intrusive, irrelevant ads that erode trust and experience.

We see a way to rebuild digital advertising from the ground up, driven by transparency, decentralization, and accountability.

In the new advertising economy, trust isn’t claimed, it’s proven. With AdToken and decentralized protocols, we create a system where every impression, engagement, and transaction leaves a verifiable trail. Advertisers know exactly where their ads ran, who viewed them, and what value was delivered without relying on black-box platforms or unverifiable dashboards.